How to assign a campaign to a zone or a channel

A campaign must be assigned to a zone or a channel (i.e. a group of zones) so you can serve the ad items in that campaign. It must have at least one ad item so that it can be assigned.

You can assign a campaign only to a zone of the corresponding type. Image and HTML/Rich media ad items need to be in a standard campaign and must be assigned to a standard ad zone. Email ad items need to be in a standard campaign and must be assigned to an email ad zone. Finally, VAST ad items need to be created in a VAST campaign and assigned to a VAST ad zone.

Similarly, remember that a channel is a group of zones. While AdButler will let you assign a campaign to any channel, the campaign will be selected to serve only if the channel to which it was assigned has a zone that is compatible with the campaign.


Assigning a campaign to a zone or a channel

  1. Go to the section of the relevant campaign ( Your AdButler > Advertisers > Your Advertiser > Your Campaign ).
  2. Click on Assign to Zone at the top right of the Zone Assignments table or Assign to Channel at the top right of the Channels table. A list of eligible zones or channels will appear.
The Channels table will appear in a campaign's section only if at least one channel has been created.

The assign buttons in a campaign's section

  1. Click on your desired zone or channel. When choosing the latter, choose the channel then click Select. The Assignment page will appear.
  2. Configure the campaign's assignment details. For more information, read Serve method options, Pacing & Schedule, Financial settings, Frequency Capping, and Targeting.
If the campaign's scheduling level, targeting level, or both were set to Ad Item Level when it was created, you will be able to change those options only on a per ad item basis. When assigning the campaign to a zone or a channel, you will configure only its financial and frequency capping options.
If the campaign's scheduling level, targeting level, or both were set to Campaign Level when it was created, whatever you set for those options will apply to all ad item items in the campaign. Similarly, when you make any changes to the campaign assignment's scheduling and targeting, those changes will apply to all the ad items in the campaign.
  1. Click Save after configuring the zone assignment details, or click Save Campaign after configuring the channel assignment details.

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