Creating Advertisers

In AdButler, an Advertiser represents a unique source or client for ad content—it could be a brand, company, or 3rd party. Each advertiser helps organize campaigns and track performance in one place.

When to Create an Advertiser

Create a new advertiser whenever you have:

• A distinct brand or client whose ads you want to run.
• A different ad type (e.g. one advertiser for image ads, another for video) — this keeps reporting and setup easier to manage.

Steps to Create an Advertiser

1. Click Advertisers in the left-hand navigation menu.
2. Click + Create Advertiser (or Add Advertiser) at the top-right.
3. Enter the Advertiser Name (e.g. BrandX).
4. (Optional) Add contact details or internal notes for your reference.
5. Click Save to create the advertiser.

Recommended Reading: Visit the Advertiser Help Article for more details on configuring advertisers.

(Optional) Enabling Advertiser Dashboard Access

If you’d like the advertiser to log in and view stats.

1. Go to Advertisers, then click on the advertiser’s name.
2. Select Edit Advertiser Properties (usually in the right-side panel).
3. Check Enable Dashboard Access.
4. Enter their email and set a password (optional).
5. Assign permissions (e.g., view stats, schedule ads).
6. Click Save.

The advertiser will receive credentials and a login link.

Managing Your Advertisers

Once created, you can:

• Edit advertiser details any time.
• Archive or Delete advertisers when no longer needed.
• Pause or Duplicate advertisers and campaigns to manage your workflow efficiently.

Summary

With your advertiser set up, the next article will guide you through Creating Campaigns for your ad sources.