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General


General 7 mins Apr 18, 2018
Five Reasons To Get Yourself An Ad Server

Image this. You’ve finally taken the big step: monetizing your website. Things went great, and now they're not. You need an ad server.

General 3 mins Apr 18, 2018
Expanded keyword targeting

Learn all about AdButler's new keyword targeting options that allows you to target campaigns using advanced operators and groups.

General 5 mins Apr 17, 2018
Google Analytics Is A Train, And Websites Are Its Station

Google Analytics isn’t accurate. Or: Why one set of numbers doesn't match the other. There's no full solution, but at least there's a partial one.

General 7 mins Apr 16, 2018
Facebook and the Ad Blocker War

Last week, Facebook started a war. Let's talk about it. To quickly recap: Facebook blocked Ad Blockers. Ad Blockers responded.

General 6 mins Mar 29, 2018
Making A Mobile Ad Plan

A mobile ad plan is an idea or a philosophy that drives your ad design. If you don't have one, well, that's what this article is for.

General 7 mins Mar 27, 2018
How Tracking Pixels Work

Tracking pixels are something we interact with every day. With something so ubiquitous, it's important to understand how they work. In today's article...


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