As Google faces a potential ad tech breakup, publishers must weigh the pros, pitfalls, and new opportunities for a more open, transparent programmatic ecosystem.
Discover how sponsored product ads reach shoppers at the point of purchase. Learn why they outperform display and social ads—and how to maximize ROI with first-party ad tech.
Discover how small and mid-size brands use AdButler to simplify retail media, boost ROAS, and take control of their first-party data—on their terms.
Google loses landmark DOJ antitrust case over ad tech dominance. Find out how the verdict reshapes digital advertising for publishers and advertisers.
At CES 2025, we saw the future of advertising take shape. Now, Agentic AI makes it real. Optimize your adtech with first-party data and machine-readable ads.
AdButler partners with ViewFi to bring high-engagement, reward-based video ads to its platform—boosting ROI, first-party data capture, and ad performance.
Learn how commerce content is redefining retail media, boosting trust and conversions. Discover how AdButler bridges ads and content for better ROI.
