How AdButler prevents false statistics

How does AdButler ensure my impression and click data are correct?

AdButler has measures in place that allow us to:

  1. actively detect and block known bad actors / sources with known poor reputations.
  2. prevent request flooding and ignore duplicate clicks.
  3. evaluate all clicks for data tampering and ensure that stale clicks are not counted.
  4. prevent publicly identifiable bot traffic as well as evaluate/block undisclosed bot traffic.

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